Lexus have again redefined the motor industry’s expectation of luxury cars, with the introduction to Europe of the all-new Lexus LS430. A decade ago, the first generation Lexus LS400 established new benchmarks for performance, quality, quiet ride and luxury content.
Lexus (GB) Ltd has announced today a 10% price realignment on its current range of cars. This includes all three versions of its highly successful IS200 and medium executive GS300 models together with the LS400 flagship model.
Just issued are the first official pictures of the long-awaited Lexus RX300, set to be one of the stars of this year’s British International Motor Show in October.
The Lexus RX300, the luxury 4×4 to be launched in the UK this autumn, will be the first Lexus model built outside Japan when production starts at the company’s Canadian plant in 2003.
New Lexus Centres Account For One Third Of New Sales
Lexus’ bold refranchising programme is on course with 10 completely new or substantially refurbished Lexus Centres now open and doing business. A further four are due to open before the end of March.
Lexus will expand its award-winning line of luxury automobiles and sport utility vehicles with the all-new IS300, which will make its world debut at a press conference at the Los Angeles Auto Show on Jan. 7, 2000 at 11:25 a.m. PST.
Lexus will again reset the automobile market’s expectations of luxury models this Autumn when it introduces the LS430, the third generation of its flagship sedan to Europe.
At this year’s London Motor Show, luxury car brand Lexus displays all three of its models – the IS200, the GS300 and the LS400 – on its stylish stand in Hall 2.
Exactly 10 years ago, a new prestige car brand made a remarkable leap into the luxury car segment. Lexus positioned itself as a completely new brand with a unique philosophy.
Lexus is presenting the RX Concept car – a luxury 4×4 – at this year’s London Motor Show in October as a precursor to entering this market sector next year.
Not only is the new Lexus IS200 a car to be bought by the heart, it’s also one to be bought by the head according to influential consumer car magazine What Car?
It is often said that what is happening in America today happens here 10 years later. If so, then the fact that Lexus is celebrating its tenth anniversary from the Number One slot in the US luxury car market is a prediction Mercedes-Benz, BMW, Jaguar and Audi should fear.
The waiting is nearly over. On 20 May the new Lexus IS200 will go on sale to the UK public promising contemporary looks, fun handling, fully loaded specification and ultra competitive prices.
Elegant, Sleek, Stylish And Luxurious – And That’s Just The Lexus LS400
The V8-powered Lexus LS400 was the ideal partner to help unveil the Loewe Pret-à-Porter collection last month in London. In conjunction with Tatler and Vanity Fair, Lexus co-hosted an exclusive fashion show by Loewe’s designer, Narciso Rodriguez.
Lexus took the award for Best Luxury Car at this year’s Fleet News Awards. The LS400 beat off its competitors which included Jaguar, Audi, BMW and Mercedes.
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