Not every sponsor can call on a top sporting personality to play master of ceremonies at their showcase event over an entire weekend towards the end of a busy season. But not every sporting personality is like Colin Montgomerie.
At this year’s London Motor Show, luxury car brand Lexus displays all three of its models – the IS200, the GS300 and the LS400 – on its stylish stand in Hall 2.
Exactly 10 years ago, a new prestige car brand made a remarkable leap into the luxury car segment. Lexus positioned itself as a completely new brand with a unique philosophy.
Children’s play areas, meeting rooms, CNN, light-refreshments, magazines, newspapers, comfortable sofas and chairs…
Lexus is presenting the RX Concept car – a luxury 4×4 – at this year’s London Motor Show in October as a precursor to entering this market sector next year.
Luxury car brand Lexus has created a new position of Director to oversee its UK commercial operations.
Not only is the new Lexus IS200 a car to be bought by the heart, it’s also one to be bought by the head according to influential consumer car magazine What Car?
It is often said that what is happening in America today happens here 10 years later. If so, then the fact that Lexus is celebrating its tenth anniversary from the Number One slot in the US luxury car market is a prediction Mercedes-Benz, BMW, Jaguar and Audi should fear.
The waiting is nearly over. On 20 May the new Lexus IS200 will go on sale to the UK public promising contemporary looks, fun handling, fully loaded specification and ultra competitive prices.
A recent court judgement proves that customers of ‘grey imports’ should be very cautious of exactly what it is they are buying…
Lexus (GB) Ltd is announcing the appointment of Andy Simpson to the new position of Corporate Sales Manager within the company.
After almost five years with Lexus as General Manager, Kevin Flynn is leaving the Toyota family to pursue his career within the car retail organisation AFN.
1998 has seen Lexus sales in the UK break all previous records since the luxury car marque was established in 1990.
Transport giant Arriva plc has reached an agreement to become the sole representative for the Lexus car franchise in the Bristol area.
The V8-powered Lexus LS400 was the ideal partner to help unveil the Loewe Pret-à-Porter collection last month in London. In conjunction with Tatler and Vanity Fair, Lexus co-hosted an exclusive fashion show by Loewe’s designer, Narciso Rodriguez.
A world public debut for its third and smallest UK model, the new IS200 is the focus on the Lexus stand at the Birmingham NEC (Stand 108, Hall 1).
The first few days of August and the new S-reg. brought luxury car maker Lexus record UK sales.
Lexus took the award for Best Luxury Car at this year’s Fleet News Awards. The LS400 beat off its competitors which included Jaguar, Audi, BMW and Mercedes.
