Lexus is proud of its pre-eminence in delivering the highest standards of quality and service. To help ensure its industry-leading position is sustained and develops to meet the changing demands of the market, Lexus GB has adopted a new management structure.
Lexus’s business functions have been realigned into three areas:
LEXUS MARKETING AND STRATEGY
Jan Kidacki, previously Lexus GB’s General Manager, Strategy and Planning, has been appointed to the new position of General Manager, Marketing and Strategy and will have overall responsibility for brand development, advertising, customer relationship marketing, direct marketing, product management and the Lexus customer experience.
Three managers with national responsibility will report to Jan:
- National Marketing Manager: Simon Arbuthnot, previously Strategy Manager, has been appointed to this new role, implementing and managing Lexus’s marketing programmes at national and local levels. The Lexus marketing team will report to this role.
- National Strategy Manager: Paul Marshall will continue to be responsible for key projects, including development of the Lexus Customer Experience Measure.
- National Product Manager: Paul Vecchione will continue to be responsible for managing the product life cycle for all Lexus products.
John Thomson, General Manager, Operations, will lead a re-structured management team and have overall responsibility for network strategy and franchising, new and used sales, fleet, network development and financial performance.
Three national managers will report to John:
- National Network Manager: Chris Buxton has been appointed to this new, field-based position with responsibility for managing the Lexus team of Regional Managers (formerly Regional Operations Managers), key new vehicle sales and representation matters. Working with the Regional Managers, he will focus on the development of the Lexus Centre Network. Chris was previously Lexus National Business Development Manager.
- National Corporate and Remarketing Manager: Andy Simpson will continue to be responsible for the key area of corporate business sales and also for the development of the Lexus Used Car Strategy.
- A further management role is being created to provide support in Network Business Development, reporting directly to the General Manager, Operations.
Steve Penson, National Lexus Aftersales Manager will continue in his role, leading a team responsible for Lexus’s aftersales network strategy, customer relations and the franchising of service-only outlets.
Karl Schlicht, Lexus Director, said: “This new structure places us in the strongest possible position to face the challenges and opportunities of the short and medium terms. We are dedicated to providing the highest levels of customer service with partners operating almost entirely from exclusive facilities. The new structure we are putting in place will enable the General Management Team to focus on key strategic business issues.”