Toyota and Lexus Top the Polls for Fleet Customers

19 December 2011

Industry-best ratings in key areas of Sewells Fleet Operator Attitude Survey

Toyota and Lexus are performing beyond the expectations of Britain’s fleet managers in key areas, according to a new independent survey.

The 2011 Fleet Operator Attitude Survey from automotive research specialists Sewells reveals that “quality and reliability” and “service, maintenance and repair costs” are the most important considerations for fleet customers when choosing vehicles. The study shows that these are areas where Toyota excels, achieving the highest rating among ‘mainstream’ manufacturers for SMR costs and also received high praise for the quality and reliability of its vehicles.

Lexus was similarly ranked highest for SMR costs among the premium car brands.

The survey results support Toyota Lexus Fleet Services’ commitment to meeting the priorities of customers and delivering a comprehensive range of models, tailored to suit their needs.

Ewan Shepherd, General Manager Toyota Lexus Fleet Services, said: “We are delighted with the results from the Sewell’s survey, it is great that our efforts are being recognised by decision makers in the industry. As our recent conference proved, with the extra investment we are making, Fleet is now a major focus for 2012 and beyond. We will be working hard over the next few years to make sure Toyota and Lexus Fleet meet the needs of our customers, offering an all-round, value service to business users and delivering innovative new products.


Download this release as a PDF below

Toyota and Lexus Top the Polls for Fleet Customers


Images are copyright free for editorial purposes only

Media enquiries

Please click here to see the press contacts at Lexus (GB):

Show Press Contacts

For further information, please contact:

David Crouch

07909 900 085 or by email at

General, fleet and motorsport media enquiries

David Rogers

07825 280608 or by email at

General, alternative fuels and mobility media enquiries

Please understand that our press team only deal with enquiries from media representatives.

Toyota and Lexus Press Releases

To receive all Toyota and Lexus press information, please select the box below.

To update your profile type in your email address and press return. MailChimp will then send you an email confirming your details and you will then have the opportunity of amending your details.

* indicates required
All Toyota/Lexus news