Starring Role for Lexus at the Venice Film Festival
For the third consecutive year, Lexus is the official car supplier to the Venice Film Festival – La Biennale di Venezia – one of the movie world’s most prestigious gatherings.
The 76th festival will take place from 28 August to 7 September at the Venice Lido, with Argentine director Lucrecia Martel president of the competition’s international jury.
Lexus will provide around 35 vehicles for the event, including for the first time the new UX Hybrid, the first self-charging hybrid model in the compact SUV segment. It will feature alongside the flagship LS saloon, the new Lexus ES saloon and the RX SUV. The cars will have the privilege of carrying actors, directors and other leading figures of world cinema to and from the programme of red carpet events.
Lexus’s sponsorship of the festival reflects the production excellence, precise attention to detail and perfect symbiosis of craftsmanship and technology that are values shared by the global luxury brand and the world of cinema celebrated in Venice.
“For the third consecutive year, Lexus is a sponsor of the Venice Film Festival, one of the most important events in the film world,” said Fabio Capano, Director of Lexus in Italy. “It fits perfectly with our desire to provide our customers with exclusive initiatives and events and to ‘Experience Amazing’.”
ENDS