Lexus Reveals the Prototype Designs Created by the Lexus Design Award 2021 Finalists
Lexus has revealed the refined prototype designs created by the six finalists in the Lexus Design Award 2021. The works have been produced with support from world class creators as mentors: Joe Doucet, Sabine Marcelis, Mariam Kamara, and Sputniko!.
Following the judging of the entries by a jury of renowned design leaders, Paola Antonelli, Dong Gong, Greg Lynn and Simon Humphries, one design will be announced as the Grand Prix winner on 27 April.
The Lexus Design Award is a global competition that nurtures the next generation of creatives by challenging them to come up with designs for a better tomorrow. This year’s finalists were chosen from 2,079 submissions from 66 countries, using judging criteria based on the three Lexus design principles: Anticipate, Innovate and Captivate.
Mentorship is a core element of the Lexus Design Award. The six finalists were given the once-in-a-lifetime experience of being supported directly by creative experts who provided diverse perspectives and helped them refine their ideas over a three-month period.
Mariam Kamara said: “I’m impressed by the amount of work the finalists have been able to do in such a short time. They have really taken the advice and feedback we have given them in their stride and shown a lot of passion and dedication in pushing their ideas to be all that they can be. It is obvious they care about the effect and impact their works can have. The deep level of compassion they all show is absolutely commendable. I’m really staggered by everything they’ve been able to achieve.”
For more information, please visit LexusDesignAward.com
Official Hashtag: #LexusDesignAward
ABOUT LEXUS DESIGN AWARD
Launched in 2013, the Lexus Design Award is an international competition for up-and-coming creators from around the world. The Award seeks to contribute to society by supporting designers and creators whose work shows potential to shape a better future. Six finalists gain a rare opportunity to prototype their designs under the mentorship of leading designers. The Lexus Design Award provides global media exposure to drive professional career advancement.
ENDS