- Lexus returns as the official vehicle of the global men’s tennis competition
- Finals to take place in Malaga, Spain, from 22 to 27 November
- Group stages to be contested in Bologna, Glasgow, Hamburg and Valencia from 13 to 18 September
Lexus has been announced as an official partner to the Davis Cup by Rakuten Finals 2022.
The competition will take place at a number of major European cities, starting with group stage matches in Bologna, Glasgow and Hamburg, from next week (13 to 18 September). Knockout matches will follow in Malaga, from 22 to 27 November.
There is an authentic connection between Lexus and the Davis Cup with customers and fans both seeking unforgettable experiences. The partnership places an emphasis on Lexus Electrified, the brand’s sustainability vision, and celebrates a synergy between the electrifying energy of one of the world’s most exciting tennis tournaments and the thrill of driving a Lexus electric or hybrid electric model.
The focus on Lexus Electrified will see the all-new RX 500h performance hybrid, NX plug-in hybrid, the battery electric RZ and UX self-charging hybrid take centre stage at the finals. The new generation RX SUV will feature at matches in Spain and Italy, with the all-new, all-electric RZ in the spotlight in Germany and the UK.
As the official car of the Davis Cup, Lexus will be responsible for the transportation of players and teams from the 16 competing nations to and from the tennis village during the tournament.
Founded in 1900, the Davis Cup by Rakuten has grown to become the largest annual world championship in sport, with 142 nations taking part in 2021. This year the group stage will see 16 teams competing in four round-robin groups. The top two teams in each group will advance to the quarter-finals. The new format includes a nine-week break between the group and knockout stages. Lexus ambassador Roberto Bautista will again represent his native Spain in the competition.
Pascal Ruch, Vice President in charge of Lexus Europe, said: “The Davis Cup is one of the world’s most iconic sporting occasions, with a unique format across multiple European cities. Sport, and tennis in particular, is an opportunity to bring together top athletes and fans under one roof, many of who are seeking luxury that is personal to them and their passions. Lexus as a brand shares this affinity for incredible dedication to craft, unparalleled luxury and unmissable experiences.”
David Ferrer, Director of the Davis Cup Finals, commented: “It is a great luxury to be able to count on Lexus again for the third edition of the finals. This year’s event is being staged in a multi-site format in four countries and Lexus is demonstrating its enormous capacity for management, service and professionalism. We are confident that, as in the past, the world’s best players and teams will be delighted with the performance Lexus will provide at the competition.”